Software Product Manager

When you work at Daktronics, you’ll be part of something amazing. We design, engineer, manufacture and support bold, eye-catching digital LED display technology and audio systems.

Our products bring excitement to professional, college and high school games. They attract customers for businesses around the world, and even provide direction for people as they travel, work and play.

As part of the Daktronics team, you’ll have interesting, impactful work with flexible opportunities. You can learn and grow at a company that provides competitive compensation and meaningful benefits – and the people are second to none.

What will the work look like for me?

We are seeking a strategic and execution‑focused Product Manager to drive the success of SaaS software in a fast‑paced, Agile environment. In this role, you will own the product vision, strategy, and lifecycle for cloud‑based applications with shared data platforms and external integrations. You’ll work cross‑functionally with customers, business leaders, and development teams to explore market opportunities, set clear priorities, and deliver scalable solutions that create measurable customer value and strong financial performance.

Your responsibilities will include:

• Exploring Markets and Users: Identify customer needs, industry trends, and competition through thorough research and direct engagement.
• Stakeholder Collaboration: Collaborate with business leaders, partners, customers, technical teams, and other stakeholders to ensure product success.
• Product Vision and Strategy: Develop and articulate a clear product vision and strategy that aligns with the company's goals and objectives.
• Financial Performance: Track, report, and improve the products’ financial performance.
• Prioritize: Collaborate with stakeholders and product development teams to set product priorities.
• Product Development: Partner with cross-functional teams in the design and development of new products and features.
• Deliver Value: Partner with product launch teams to ensure stakeholders are prepared to produce, sell, and support our products.
• Lifecycle: Own the product through its full lifecycle, communicating and partnering with stakeholders through transitions.
• Risk Management: Identify potential risks and develop mitigation plans to ensure smooth product implementation.
• Feedback Loop: Gather and analyze customer feedback, product usage, and reliability data to continuously improve product offerings.

Where is this opportunity located? 

Daktronics offers the flexibility to work from a U.S. based home office or Daktronics U.S. location. This position will be based on working during regular business hours in the Central time zone, with occasional early or late hours required to collaborate with our global offices. Periodic travel is required to support business needs, collaborate with product development teams, meet with customers, or collaborate with external partners.

What are the pay and perks?

The typical hiring range for this position is $100,000 to $135,000 annually. The actual offer will consider a wide range of factors, including relevant education, experiences, location, and applicable local legislation.

Information about Daktronics benefits can be found on our website Career Opportunities (https://www.daktronics.com/en-us/employment/careers). This information is intended to be a general overview and may be modified by Daktronics at any time.

To be considered for the Product Manager opportunity, we require the following:

• Bachelor’s degree, preferably in Engineering and/or Business with strong technical knowledge.
• 5+ years of software product management experience
• Demonstrated capabilities:
  • Strong interpersonal skills: can engage with multiple stakeholders and adapt communication style to be most effective; strong oral and written communication skills.
  • Leading through influence across functional teams and organizational layers.
  • Managing ambiguity and adapting to shifting needs.
  • Developing strong relationships with customers or industry partners and leveraging them to identify and understand customer needs. 
  • Vision setting and strategy; successfully championing new and different concepts.
  • Evaluating wide-ranging short- and long-term opportunities and setting clear priorities.
  • Strong curiosity and drive for continuous learning.
  • Creative problem-solving skills.
  • Team player; quick to offer help; supports the needs of our teams and stakeholders.
  • Responsible and accountable for results.
• Preferred experiences:
  • Work in team centric environment grounded in Agile values and principles.
  • Management of SaaS products, shared data platforms, external product integrations and external partnerships.
  • Experience incorporating emerging technologies, like generative AI or AI agents, to improve and automate customer workflows.
  • Hands-on experience with Daktronics software products.
• Exercise good judgment in making decisions, considering both short- and long-range implications.
• Work effectively as a team member, working independently with minimal supervision. Offer assistance when needed, propose and implement suggestions for product and process improvements, and communicate effectively with customers and team members.
• Become knowledgeable of company policies and procedures.
• Perform other duties as assigned and required to meet customer expectations.
• The selected individual must be able to travel by air and ground and comply with the Daktronics Driver Eligibility Policy to begin and maintain employment. This requirement will be verified through a motor vehicle record (MVR) check conducted in accordance with applicable federal, state, provincial, and local laws.
  • Ability to travel domestically or internationally, up to a week at a time to customer sites, installations, vendors, conventions, company headquarters, etc.
  • Anticipated travel frequency is 6-12 trips per year or as needed. Must be able to obtain the appropriate visas to travel to other countries as needed.
• Fluent in English, written and verbal.
• Applicants must be 18 years of age or older.
• Daktronics does not sponsor, renew, or extend immigration visas for this position.

Ready to make an impact? Apply now and start your journey with Daktronics.

Daktronics is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status or other characteristics protected by law.